Mack at The Viral Garden, has just posted an article that we at Pandemic Labs find particularly poignant given our own interest in the social media space and Facebook in particular. Aptly titled, “The Myspacing of Facebook“, Mack explains Facebook’s march towards “monetizing its users” (a very on point commentary for so few […]

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It’s hard to be in the viral video world for too long and not know who Kevin Nalts is. In fact, many of you might just know him as “Nalts,” his YouTube alter-ego who is one of the most subscribed-to creators on the site. More than that, he knows his stuff when it comes to […]

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Yesterday the Wall Street journal ran an article by Raymund Flandez on the power of viral marketing for small business under the tagline, “How to use video to expand your business in a YouTube world.” The article contained some great examples of successful viral video campaigns across a wide variety of businesses and viral strategies. […]

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Pandemic Labs’ wildly successful video, “Webcam Break Up,” reached the 3 million view mark on November 17, 2007 and it is still racking up over ten thousand views a day. Using Pandemic Labs’ staggered seeding mechanics and using an array of social media peripherals “Webcam Break Up” reached the 3 million view mark in well […]

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At Pandemic Labs we pride ourselves in conducting continual industry research so that we can understand the potential benefits of the many social indexing, bookmarking, and sharing tools that have risen to prominence in Web 2.0. We refer to these sites as “peripherals” because of the way they can help spread our viral seeds across […]

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On November 5th, the long overdue yet highly anticipated new web browser, Flock, was launched for public consumption. Will the year-overdue browser have a measurable effect on the way people experience online content? It is too early to tell, but we see great promise so far. As Scott Gilbertson writes in the Wired Blog, […]

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VIRALcrack is a free newsletter which provides readers with three of the best viral media finds of the week. VIRALcrack launched on October 22nd, 2007 and its subscriber base has been growing since that time. Today’s issue showcases the new look of the newsletter as well as the first glimpse of the author, […]

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It’s been nearly six months since the branded-entertainment website, honeyshed.com, was announced at Microsoft’s annual client summit in Seattle. The idea is bold, a destination site which provides all branded content all the time. The evangelists of the concept are thinking big. In a quote published in a May 9, 2007 article […]

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A very interesting article by Jessica Tsai entitled, “Have you Caught It?” was posted today in the Insight section of DestinationCRM.com. The tagline for the article caught our eye immediately. It reads, “Disappointing numbers have convinced many marketers to decrease their viral marketing by 55 percent next year, but viral isn’t to blame.” […]

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