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23

Apr

The Negative Effects of Daily Blog Posts

Posted by Jiannis Sotiropoulos  Published in Blogging

One of the most known ways of getting regular traffic to your blog is writing daily posts. It is written in bold letters in the blogging bible that daily posts increase:

the traffic to your blog
your presence in the blogosphere
your presence in search engines
your readers
your reputation

Check some of the popular blogs out there and you will […]

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4 comments

21

Apr

Does Your Advertising Agency Get It?

Posted by Matt Peters  Published in Social Media Marketing, Viral Marketing

I am continually surprised by the companies that contact us because their existing advertising or marketing agencies “don’t do social media.” When our phone rings, we are often faced with a frustrated person who is then ecstatic to hear that “Yes, we can absolutely design a viral video campaign,” or “Yes, we can certainly […]

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3 comments

16

Apr

How to Attract More (Productive) Comments to your Blog Posts

Posted by Jiannis Sotiropoulos  Published in Blogging

There are two major factors that define the success and popularity of a blog post: traffic and comments. The more traffic an article receives, the more comments are submitted - and the other way around. Articles with 50+ comments certainly imply that the content is of high quality. But, these highly commented articles are also […]

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10 comments

14

Apr

A Problem with StumbleUpon?

Posted by Matt Peters  Published in Social Media Marketing, Social Media

Last week, Jiannis wrote a great post called “Why You Shouldn’t Stumble Yourself” in which he brought up the seemingly little-known fact that the more you stumble pages within the same URL, the less effective your stumble becomes. The post stirred up a lot of great discussion and got me thinking a lot more about […]

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21 comments

9

Apr

Going viral with YouTube

Posted by Jiannis Sotiropoulos  Published in Viral Marketing, Online Video

One of the major riddles in the fields of online marketing is the YouTube platform and its public. Its peculiarity lies in the fact that it doesn’t have the form of the major social networks (digg, stumbleupon, sphinn, etc.) but neither does it have the structure and rules of blogs. Indeed, decoding the marketing potential […]

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3 comments

8

Apr

Business-to-Business Marketing - Getting Started with Online Social Networking

Posted by Sandra Atlas-Gordon  Published in Social Media Marketing

Business-to-Business marketing and online social networking don’t seem to go together. Compared to the great number opportunities social networking affords consumer product companies, many business-to-business marketers believe they have few, if any relevant social networking options.
For many business-to-business companies, it’s important to be perceived as thought leaders, deeply understanding the needs of customers and the […]

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1 comment

2

Apr

Pandemic Blog Welcomes a New Contributor

Posted by Matt Peters  Published in Company News

Pandemic Labs is pleased to announce a new contributor to the writing staff here at PandemicBlog. Many of you might now him by this avatar, but for those of you who don’t, let me be the first to introduce you to Jiannis Sotiropoulos.

Jiannis Sotiropoulos is currently living and working in Berlin. He specializes in online […]

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2 comments

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